Industry : Fintech
Solution : Prove Pre-Fill
Goal : Remove friction during onboarding
CHALLENGE :
Elevate customer experience while mitigating credit card application fraud
SOLUTION :
Using Prove Pre-Fill, Bilt Rewards achieved faster, more seamless customer application completions
The Bilt Mastercard is a revolutionary credit card that enables cardholders to earn points by paying their rent at any apartment in the US with no transaction fees. Bilt has gained popularity since launching in June 2021 and was recently featured in CNN’s list of best cards with no annual fee, among other major media placements, but was eager to further elevate and differentiate its customer experience with best-in-class identity verification technology while also mitigating credit card application fraud (synthetic identity fraud at the time of account opening).
“While other solutions exist on the market, we found the Pre-Fill capability combined with the fraud prevention aspects that Prove offers to be differentiated and appealing, both solving a fraud/business need while also improving the customer experience,” explained Smallwood.
Smallwood continued: “We also were very impressed by Prove’s ability to move quickly to implement the product. From green-light decision to live, we and Prove stood up the capability in about 48 hours. It was straightforward and the Prove implementations team was helpful and responsive in answering questions and getting it done quickly.”
Application pass
rate
Less account opening
abandonment
Application pass
rate
Application pass
rate
Application pass
rate
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