Identity Firm Prove Bolsters Platform With New Hire
Prove named Frances Zelazny, founder of Anonybit, as General Manager of New Market Innovations to build privacy-preserving biometric and KYC capabilities into its platform. Zelazny says pairing biometrics with Prove's decade of carrier-grade identity data creates "the gold standard" for identity assurance that competitors can't replicate.




Keep reading
Read the article: Account Takeovers: The Silent Revenue KillerAccount takeover (ATO) fraud is rapidly becoming one of the biggest threats facing digital marketplaces and gig platforms. Learn how ATO attacks work, why they are accelerating, the latest fraud trends and statistics, and how continuous identity verification helps organizations prevent account takeovers while protecting revenue, customer trust, and user experience.
Read the article: The Silent Drain: How SMS Pumping Is Bleeding Digital Marketplaces DrySMS pumping fraud is silently increasing verification costs for digital marketplaces by exploiting OTP workflows. Explore how these attacks operate, why traditional SMS authentication is failing, and how proactive phone intelligence can prevent fraud before an SMS is sent.
Read the article: Prove and Baselayer Partner to Bring Real-Time Business Verification to ProveXProve and Baselayer simplify business verification by combining trusted identity, real-time KYB intelligence, and seamless onboarding into a single workflow without requiring additional verification steps.
