📈 CRO Series: Kathleen Waid @ Prove Identity Discusses Talent, Pipeline & Forecasting


I was thrilled to speak with Ross Lauder and John Quigley on their podcast Global Tech Leaders. They are hosting a CRO series that explores the nitty-gritty of Rev Ops, CX, GTM, and much more while also gleaning actionable insights from guests. In our discussion, we covered everything from my journey to becoming the CRO of Prove (tune-in to learn how my brief stint as a collections agent for a credit card company sparked my passion for preventing fraud), what sets the CRO apart from more traditional titles (such as the VP of Sales) within the SaaS context, the importance of forecasting accuracy, and what question I always ask in job interviews.
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