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How easily could you guess your partner’s passwords? | Prove in The New York Post

The New York Post highlighted Prove's survey and report about consumer password habits and preferences.

Published: February 14, 2023
Yuka Yoneda
Learn More about the author: How easily could you guess your partner’s passwords? | Prove in The New York Post
VP of Marketing
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Valentine’s Day is usually a time for roses and chocolate, but it might also be a good time to change your passwords. As cited in The New York Post, a survey of 2,000 consumers conducted by Prove and OnePoll found that respondents said they felt they could hack their significant other’s devices in just five attempts. Not very romantic.

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The data, which is included in Prove’s 2022 Passwords & Authentication Consumer Trends Report, highlights some of the major issues consumers have with passwords:

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  • 62% of U.S. consumers said they’d abandon trying to log into an account after just three failed password attempts
  • 51% would switch brands as a result of slow identity verification
  • 34% would switch providers completely if they’re unable to log into their account easily
  • 45% believe it should take less than 30 seconds to create a new online account
  • 64% said that authenticating their identity through their phone is more convenient than using a password

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Read the full New York Post article here and download Prove’s 2022 Passwords & Authentication Consumer Trends Report here.

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Yuka Yoneda
VP of Marketing

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