Prove and Tabula Rasa HealthCare Partner to Optimize Member Engagement

July 20, 2021

New York, NY (July 20, 2021) – Prove, the leading phone-centric identity provider, today announced an exclusive partnership with Tabula Rasa HealthCare, Inc. (NASDAQ: TRHC) to use Prove Identity Manager™ technology to more effectively connect with hard-to-reach patients.

Missing or outdated phone numbers and contact information is a common problem with today’s healthcare records, with many health plans seeing up to 50% of phone numbers with missing or incorrect information. For companies like TRHC, which receive patient data from health plan clients and then communicate with patients via telephone, these inaccuracies and deficiencies can be barriers to the timely provision of services. Through this exclusive partnership, TRHC can more easily overcome these data barriers with automatic data updates to TRHC systems as changes occur.

“Prove's Identity Manager technology can significantly enhance our ability to engage more members, leading to better outcomes,” said Farah Madhat, PharmD, MA, Executive Vice President, MedWise HealthCare Division at TRHC.

“We are thrilled to work with Tabula Rasa HealthCare to improve the accuracy of member contact information, which will increase member engagement, helping to improve member health outcomes. We are delighted that Tabula Rasa HealthCare has been able to provide such significant results for their clients through our Identity Manager technology to more easily and securely engage with their customers,” said Rodger Desai, CEO & Co-founder of Prove.

This announcement highlights Prove’s growing expansion into the healthcare arena. “We’re excited to see major players in both the payer and provider sides of the healthcare sector taking advantage of Prove’s phone number-centric identity platform to significantly improve engagement rates, which result in the best ongoing care for their members,” says Mike Bechtel, Prove’s VP of Healthcare. “The importance of identity authentication technology can’t be overstated in a field where customer safety and privacy, in all aspects, are the ultimate priority.”

Learn more about how Prove and Tabula Rasa HealthCare can help you connect more effectively with hard-to-reach members here.

About Prove

Prove is the modern way of proving identity with just a phone number. With 1 billion+ consumer and small business identity tokens under continuous management, Prove’s Phone-Centric Identity™ platform helps financial, healthcare, insurance, retail, and technology companies secure personal data while accelerating revenue and reducing OPEX across mobile, desktop, tablet, contact center, and in-store channels. 1,000+ companies and 500+ banks trust Prove to secure their onboarding, digital servicing, call center, e-commerce, payments, and compliance experiences. For the latest updates from Prove, follow us on LinkedIn. To learn more about how Prove’s Phone-Centric Identity™ technology can improve your identity verification strategies to make your digital experiences safer, faster, and easier, visit

About Tabula Rasa HealthCare

Tabula Rasa Healthcare (TRHC) provides medication safety solutions that empower healthcare plans and consumers to optimize medication regimens, combatting medication overload and reducing adverse drug events – the fourth leading cause of death in the US. TRHC’s proprietary technology solutions, including MedWise®, improve member outcomes, reduce hospitalizations, and lower healthcare costs. TRHC’s extensive community pharmacy and clinical tele-pharmacy network improves care for members nationwide. Its solutions are trusted by health plans and pharmacies to help drive value-based care. For more information, visit

Press Contact:

For Prove

Emily Riley

(415) 710-2804



Anthony Mirenda

T: (908) 380-2143

Keep reading

See all blogs
Prove’s Tim Brown Explains How to Reduce Fraud and Improve Onboarding with Identity Verification

Reporters from GreenSheet, a popular publication that highlights trends in the banking, financial services, and fintech markets, recently met with Prove’s Global Identity Officer, Tim Brown to learn how advanced identity verification solutions are driving faster and better digital customer onboarding.

Kaushal Ls
May 21, 2024
Prove CEO Rodger Desai Featured on Fintech Leaders Podcast

Prove CEO and co-founder Rodger Desai was recently the featured guest on the Fintech Leaders podcast with fintech leader and entrepreneur Miguel Armaza. The two discussed the identity verification market, innovations in onboarding and customer enablement, and explained how smartphone data provides the most effective way to verify customers.

Kelley Vallone
May 16, 2024
Marketplace Risk Proudly Names Prove as the Leader in Identity Authentication

Marketplace Risk, a leading authority in risk management for online platforms, has announced the recipients of its annual Solution Provider Excellence Program. This prestigious initiative spotlights industry leaders in risk, trust, and safety solutions, showcasing their expertise in addressing the challenges encountered by digital marketplaces, gig economy, and digital platforms. Among the winners is Prove.

May 15, 2024