Prove CEO Rodger Desai on Fast Company | Raising the Alarm: Artificial Intelligence Has a Digital Identity Problem
Prove CEO Rodger Desai on Fast Company | Raising the Alarm: Artificial Intelligence Has a Digital Identity Problem


In my recent article for Fast Company, I delve into a pressing issue that demands immediate attention: the digital identity problem of artificial intelligence (AI). As AI rapidly integrates into our everyday lives, it is paramount that we establish a robust framework for AI's digital identity. Failure to act and reliance on legacy technology could grant fraudsters unprecedented power, undermining the potential of this extraordinary technology. Read the full article to understand the urgency of securing AI's digital identity before it's too late.
Read the full article here.
The modern
way of proving identity
Trusted by 2,000+ leading companies to reduce fraud and improve consumer



Keep reading
Read the article: Marketplace Risk NYC Recap: How Uber Is Building Trust Globally in the Age of AI Explore how Prove is working with marketplaces like Uber to rethink digital marketplace trust with continuous identity verification to combat AI-driven fraud, strengthen safety, and reduce friction.
Read the article: Prove: Disconnected ID Checks Can Cost Operators Legitimate PlayersHead of Gaming GTM Caleb Sims says identity signals should follow players throughout their lifecycle. However, the company does not disclose how often legitimate players are wrongfully rejected.
Read the article: Apple’s Two-iPhone Handoff Isn’t Really an SMS Security StoryExplore how Apple iPhone Handoff impacts SMS security, passkeys, and account takeover risks—and why trusted-device security matters for authentication.
