Prove CMO Brad Rosenfeld on Forbes | How Marketers Are Fighting Rising Ad Costs
Prove CMO Brad Rosenfeld on Forbes | How Marketers Are Fighting Rising Ad Costs

The rising cost of digital advertising is posing a major challenge for marketers. In today’s competitive marketplace, reaching the right consumers has never been more expensive or more critical. In a recent article published by Forbes, I offer some key strategies for reaching more customers without breaking the bank.
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Read the article: Prove Unveils Inaugural Trust 25 Honoring Leaders from Citi, Bank of America, and UberProve has launched the Trust 25, an inaugural recognition program for 25 executives from top firms like Citi and Uber who are advancing digital identity and fraud prevention in the AI era.
Read the article: Prove Unveils The Trust 25, Recognizing Leaders From Uber, Citi, PayPal, Visa, and 20+ Other Organizations Solving the Hardest Problems in Digital IdentityProve announces the 2026 Trust 25, honoring 25 leaders from Uber, Citi, PayPal, Visa and more advancing digital identity, fraud prevention and AI-driven trust.
Read the article: Prove Unveils The Trust 25, Recognizing Leaders From Uber, Citi, PayPal, Visa, and 20+ Other Organizations Solving the Hardest Problems in Digital IdentityHonorees span banking, payments, gaming, and technology, reflecting the breadth of industries now confronting AI-driven fraud, authentication, and the rise of AI agents
