Prove CRO Kathleen Waid on Insights Success | Leading with Customized Fraud Prevention Solutions
Prove CRO Kathleen Waid on Insights Success magazine about the future of digital identity.
I recently spoke with Insights Success magazine about the future of digital identity and my career journey from the fraud prevention department of a credit card issuer to the CRO of Prove. Read the story to learn what I view as the definition of success and how businesses can modernize how they acquire, engage with and enable consumers through phone-centric identity tokenization and passive cryptographic authentication solutions.
Read the full story here.
To learn about Prove’s identity solutions and how to accelerate revenue while mitigating fraud, schedule a demo today.
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Kathleen Waid is the Chief Revenue Officer at Prove and is one of the Top 50 Women Leaders in SaaS of 2021 (awarded by The Software Report). Kathleen has over 20 years of experience developing highly productive sales teams for early-stage software companies, recruiting enterprise-level sales talent, and yielding revenue execution results. Before joining Prove, Kathleen held executive positions at Intelligent Results (acquired by First Data), Cyota (acquired by RSA), and HNC Software (acquired by FICO). Kathleen also served on the Pennsylvania Board of CASA, an organization that gives a voice to children in foster care. Kathleen received her M.B.A from Temple University and her B.S. from Bloomsburg University.
Keep reading
Read the article: How Public SMS Numbers Undermine OTP VerificationPublic SMS numbers can bypass basic OTP verification and expose onboarding flows to fraud. Learn why OTP alone isn’t enough and how layered identity and risk signals can help.
Read the article: Trust at Marketplace Speed: Why Authentication Is Becoming Persistent InfrastructureLearn why marketplace authentication must extend beyond login. Explore how persistent identity, cryptographic possession, and risk-based authentication can help marketplaces prevent account takeover, reduce friction, and maintain trust across the customer lifecycle.
Read the article: Beyond the OTP: What’s Driving the Next Generation of Authentication in Online GamingLearn why online gaming authentication is moving beyond passwords, SMS OTPs, and traditional MFA toward continuous, risk-based trust. Explore how persistent identity, cryptographic possession, device and network intelligence, and adaptive authentication can help gaming operators reduce fraud while creating a more seamless player experience.
