Big improvements to a familiar technology make QR Pre-fill™ a must-have for Chief Marketing Officers
NEW YORK, May 13, 2021 – Prove, the modern way of proving identity with just a phone number, announced today the launch of QR Pre-fill™, a product that empowers consumers to use existing QR codes to donate to charitable organizations, sign up for bank accounts, retail and crypto trading accounts, credit cards, buy-now-pay-later programs, retail loyalty programs, and more without filling out cumbersome forms on their mobile device.
The COVID-19 pandemic created an urgent need for contactless forms of communication, and the QR Code, originally created in the 1990s for inventory tracking, has now become more prominent than ever before. Today, QR codes are an increasingly ubiquitous experience in consumers’ everyday digital lives; they are now featured heavily in brick-and-mortar stores and restaurants, on television advertisements, and even during award shows such as the Golden Globes and the Grammy Awards, further bridging their digital and physical experiences.
Today, many businesses use QR Codes to entice users to create an account or sign up for a program on their mobile phones. However, this use case creates a dead-ended customer experience as it requires users to manually complete forms and verify their identity on their mobile phone, which is time-consuming and frustrating. As a result, many prospective customers drop out before completing the process, resulting in lost revenue and missed opportunities.
QR Pre-fill solves this problem using Phone-Centric Identity™ data to accurately auto-fill a form using authenticated sources, resulting in less time-consuming forms, more customers, and more revenue. In one use case, Prove Pre-fill decreased the number of keystrokes necessary for a customer to onboard by 80%. QR Pre-fill empowers Chief Marketing Officers to increase funnel conversion rates and improve return on marketing investments.
“Few technologies have made a bigger comeback in advertising than the QR Code,” said Kathleen Waid, Chief Revenue Officer of Prove. “With Prove’s QR Pre-fill, Chief Marketing Officers have a powerful new tool to onboard new customers quickly and easily.”
For more information about QR Pre-fill, contact us here.
Prove is the modern platform for phone-centric identity authentication, powering over 1,000 enterprises, including 500 financial institutions and 9 of the top 10 US banks across 195 countries. For the latest updates from Prove, follow us on LinkedIn.
Join over 1,000 businesses that rely on Prove across multiple industries, including banking, FinTech, healthcare, insurance, and e-commerce. Contact us today.
Tap the button below to read our latest white-paper on the subject as industry leaders.
Contact us to learn how leading companies are using Prove Pre-Fill to modernize the account creation process by shaving off clicks and keystrokes that kill conversion.
Get in touch to find out how we can help you identify your customers at every stage of their journey and offer them seamless and secure experiences.
Let our expert team guide you through our identity verification and authentication solutions. Select a date and time that works for you.
Find out how we can help you deliver seamless and secure customer experiences that comply with PSD2/SCA. Select a date and time that works for you.
Download Aite-Novarica Group’s full report about Prove Pre-Fill, including a product overview, customer results, and how the product works.