Prove Sr. Director of Marketing Yuka Yoneda on Built In NYC | How NYC Marketing Leaders Are Scaling Their Teams
Scaling a rapidly growing marketing team can be tricky. I’ve made many mistakes along the way as I’ve helped to grow Prove’s marketing team from one person to now more than 15. See what I’ve learned along the way in this article on Built In NYC featuring myself and two other New York City marketing leaders who are continuing to build out their marketing teams.
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Read the article: Prove Launches Verified Agent Solution to Secure the $1.7 Trillion Agentic Commerce RevolutionProve launches Prove Verified Agent to secure the emerging $1.7 trillion agentic commerce market. This solution provides a new trust framework by cryptographically binding verified identity, intent, payment credentials, and consent for autonomous agents. Learn how Prove's frontier digital identity framework enables safe, scalable, and fraud-resistant agent-driven transactions.
Read the article: The Future of Digital Identity Unveiled at Improve 2025Prove’s Improve 2025 brought 200+ leaders together to explore digital identity, fraud prevention, and customer experience—plus the launch of Identity Graph
Read the article: Prove Launches Global Identity Graph to Redefine Digital Trust for 90% of Digital ConsumersProve has launched its Global Identity Graph, a foundational platform that connects verified human identities to their digital tokens, redefining digital trust and enabling instant, frictionless, and secure engagement for over 90% of digital consumers worldwide.
