Identification and Authentication in an Increasingly Digital World, with Mary Ann Miller of Prove
Everything is digital, or so it seems. There is hardly a service available to the modern consumer that cannot be transacted through digital channels. That’s a major win for customers, and it’s an effective way for companies to engage with more users and to do it faster and with less friction. But with the rapid proliferation of new fraud efforts by sophisticated bad actors, organizations need a more rigorous risk approach.
Mary Ann Miller, Fraud & Cybercrime Executive Advisor and VP of Client Experience at Prove, addresses this need on a recent episode of SOAR Payments’ podcast. In “Identification and Authentication in an Ever More Digital World with Mary Ann Miller of Prove,” Miller expounds on the necessity for robust verification processes and authentication methods for all organizations, but particularly in sectors like banking, fintech, and the burgeoning world of cryptocurrencies. She unpacks the unique challenges these industries face and explains how Prove’s innovative solutions are setting new standards for secure, seamless customer experiences. This discussion is crucial for understanding the pivotal role of digital identity verification in today’s fast-evolving technological environment.
The conversation explores the specific challenges and verification needs within banking, where strict security measures are essential to safeguarding sensitive financial information. Miller balances that with the dynamic needs of cryptocurrency platforms, where verification standards are in a constant state of evolution, demanding innovative solutions to keep pace with the industry's rapid growth.
Throughout the episode, Miller details how Prove's approach to identity verification solutions, including our revolutionary passwordless solution Prove Auth®, is transforming the way businesses and consumers approach security. She describes how these advancements provide enhanced protection without compromising on convenience, a crucial balance in today's rapidly evolving digital world.
Because of the industry-specific challenges faced by sectors like banking, fintech, and cryptocurrency, Miller provides an analysis of how Prove's tailored solutions address the unique verification needs of these different markets. She examines the exciting shift towards passwordless authentication, discussing the public's reception of biometric solutions like face ID and the implications for user experience.
Additionally, Miller looks at the strategic importance of data in optimizing verification processes, highlighting how it enables greater accuracy and efficiency in identity checks. She also looks to the future, predicting upcoming trends in digital ID verification, including its role in virtual worlds like the metaverse and the potential ramifications for both personal and corporate cybersecurity.
Whether you're a seasoned professional in the field or simply curious about the impact of identity verification on our digital interactions, this episode offers a comprehensive and insightful exploration of this critical topic. Tune in to gain a deeper understanding of the intricacies involved and the technological advancements shaping the future of identity verification.
Watch Mary Ann Miller’s interview with SOAR Payments.
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PYMNTS interviewed Prove CMO Brad Rosenfeld for the most recent episode of, “What’s Next in Payments,”
Miller was the featured guest on InfoRisk Today, where she explained some of these rising threats and the corresponding need for better, more rigorous identity verification strategies.