Prove’s Mary Ann Miller Outlines Plan to Prevent Fraud in 2024

January 5, 2024

Yes, 2024 is already here, but don’t worry if you haven’t made it to the gym or figured out how to add turmeric to your diet yet. Our own Mary Ann Miller (Fraud & Cybercrime Executive Advisor and VP of Client Experience) just provided an easy-to-use blueprint for those wishing to prevent fraud in the new year on VMblog.   

In her article, Miller emphasizes the growing threat of identity fraud and the need for both organizations and individuals to prioritize fraud prevention in 2024. With identity-related attacks becoming more innovative, the focus is on rethinking identity-proofing strategies. Organizations in both the public and private sectors are urged to adopt better online safety practices, and Miller believes the starting point is prioritizing digital identity and robust password security. 

Additionally, Miller explains the importance of AI-based fraud prevention and offers a warning about rising threats such as social engineering, deepfakes, and voice cloning. Organizations, particularly in the financial sector, are advised to step up their fraud prevention efforts. Miller stresses the need for organizations to invest in technologies that go beyond personally identifiable information to ensure more thorough identity verification.

Based on insights from Prove’s own customers and based on input from a variety of stakeholders, Miller suggests that organizations should focus on identity checks and attack monitoring to identify fraudulent activities that are tied to specific behaviors. The importance of real-time insights into malicious intent through meticulous tracking of attack rates is one key area that fraud teams should focus on. Ultimately, she says, this will enable proactive detection and swift responses to potential threats. 

Learn more about how to prevent fraud in 2024, and then talk with the experts at Prove to learn how our digital identity verification platform can help you.

Keep reading

See all blogs
2024 Mobile Fraud Market Trends in the UK and Europe

The UK and Europe are experiencing a massive increase in mobile fraud. Consumers, businesses, and government agencies are alarmed and pondering their next steps as they prepare to deal with several emerging trends that have surfaced in 2024.

Charlie Rowland
June 18, 2024
Prove’s Brad Rosenfeld Explains the New Customer Onboarding Process on Fast Company

No longer confined to top-of-funnel engagement and brand awareness, CMOs are now leading efforts to shape the entire customer experience journey.

Kaushal Ls
June 6, 2024
PYMNTS TV: Prove CEO Rodger Desai Explains Need for Phone-Based Approach to Authentication

Prove’s CEO Rodger Desai was featured recently on PYMNTS TV, where he met with PYMNTS CEO Karen Webster to discuss trends and shifts in the identity verification market.

Kaushal Ls
June 4, 2024