ClickCease

Prove’s Tim Brown Explains the Essential Role of FIDO and Passkeys in Mitigating Deepfake Fraud

Kaushal Ls
February 9, 2024

The rise of deepfake attacks has caused alarm across various industries, particularly in biometrics, as criminals increasingly exploit AI technology to perpetrate fraud. These attacks range from large-scale corporate theft to individual-targeted voice scams, highlighting the extensive reach and severity of the problem. This has underscored the critical need for technological defenses capable of keeping up with the rapidly evolving tactics of criminals.

In a recent overview of this growing issue, Biometric Update spoke with Tim Brown, Prove’s global identity officer to get his insights on why this is happening and what can be done to mitigate it. Speaking from a recent FIDO Alliance gathering (Brown was also recently named to the FIDO Alliance board of directors), he spotlighted the significance of standards in building a strong foundation of security. “...standards like FIDO and passkeys have a strong role to play in…making sure that you’re protecting your accounts from phishing. Getting rid of passwords altogether will go a long way to helping individuals at least know that they’re interacting with a legitimate website.”

Brown acknowledges that fraudsters are becoming increasingly sophisticated in their use of deepfake tools. He emphasizes the necessity for circles of trust to expand in response to this threat, while also emphasizing the importance of strengthening them.

“If you’re not a company that is actually involved in the creation of credentials in some form or fashion and you’re basically relying on your own type of AI modeling to build your document libraries and models and look for variances, then it’s actually really scary that something like this is happening right now.”

Get more insights from Brown and other fraud experts about deepfakes in the Biometric Update article, Firms Join the Deepfake Dance, Offering Responses to New AI Threats.

Keep reading

See all blogs
Prove’s Brad Rosenfeld Explains the New Customer Onboarding Process on Fast Company

No longer confined to top-of-funnel engagement and brand awareness, CMOs are now leading efforts to shape the entire customer experience journey.

Kaushal Ls
June 6, 2024
PYMNTS TV: Prove CEO Rodger Desai Explains Need for Phone-Based Approach to Authentication

Prove’s CEO Rodger Desai was featured recently on PYMNTS TV, where he met with PYMNTS CEO Karen Webster to discuss trends and shifts in the identity verification market.

Kaushal Ls
June 4, 2024
Prove’s Tim Brown Explains How to Reduce Fraud and Improve Onboarding with Identity Verification

Reporters from GreenSheet, a popular publication that highlights trends in the banking, financial services, and fintech markets, recently met with Prove’s Global Identity Officer, Tim Brown to learn how advanced identity verification solutions are driving faster and better digital customer onboarding.

Kaushal Ls
May 21, 2024